Every website, every business, and every situation is different. Many times we can use the same methods and techniques across multiple sites, but every site has some part of it that requires a unique solution. To help us discover just what that unique solution is we start every project by taking the time to get to know you.
- Step 1 Goals
The very first thing we do is listen to you and discover what your goals are. This may seem like an easy thing to do, but over the years we have found most marketing companies have a very limited idea of what your business goals actually should be. And in some cases even the businesses we work for aren’t sure what their goals should be. We work with you to determine what your online marketing goals should be to make your business more successful.
- Step 2 Research
We take your goals and look at your website, your business, and your competition. It’s not enough to know about you, we need to know who you are competing with and what they are doing as well.
- Step 3 Plan
We present a plan to reach your goals. Now that we have your goals in place, and we have the research needed to understand how to get there, we create a plan dedicated to your business and it’s success. It would be very easy to ‘rubber stamp‘ a solution that would allow us to outsource all of the work to cheap labor, but that rarely works for long.
- Step 4 Execute
Putting it all together and work toward your success. Execution of the plan is the hardest part. Not only do we need to execute the plan, we need to constantly reassess the goals and research so that the plan becomes an evolution of your business. What worked when you were small doesn’t always work when you are large.