AdWords Ad Extensions

One of the things I see a lot of AdWords campaigns missing out on is the use of Ad Extensions. Ad Extensions are a way for you to stand out from your competitors in the search results by adding more information to your ad and giving viewers more reasons to engage with...

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AdWords Quality Score

Are your ads costing you more than they should? Many people work hard trying to optimize their AdWords campaigns to achieve the highest ROI possible. They work on their keywords and negative keywords, ad titles and descriptions, and even begin to explore more complex...

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Making RLSA Work for You

Remarketing Lists for Search Ads, or RLSA, are a way for you to refine your AdWords campaigns to target potential customers and leads that have moved farther along the conversion funnel but have yet to purchase or move to the next level of your service offering. We...

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The Right Way To Use Press Releases

There has been a lot of debate the last couple of weeks about Press Releases and their value since Matt Cutts made the comment that they have almost no SEO value. This was, of course, followed by “tests” that showed that they did work.

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Workout Meal Planning

For someone not really a fan of Infographics, it seems that we have been posting quite a few lately. This is another one done for a client of ours. Courtesy of: Flavilicious...

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